Joined in 1997 and looks after the day to day store operations of RiverdaleMac and BloorWest Apple Specialist as well as marketing, events, services and training initiatives for our three boutiques - RiverdaleMac|BeachMac|BloorWest. As the Chief new product finder Jennifer sources products from customer referrals, Mac magazines and trade shows that are designed well, easy to use and provide true function for the long-run. 

Volunteered on two business associations working with local businesses to improve and promote Toronto neighbourhoods through street attractiveness, marketing, web, social media and events initiatives. Jennifer is the past vice-chair of the Danforth BIA and was a Board of Director and Member of the Communications Committee for Toronto's Association of Business Improvement Areas TABIA.

Holds a Bachelor of Commerce with Honours from Canada's first-ever Retail Management Degree Program at Ryerson University and received the Ryerson Gold Medal for Outstanding Academic Achievement and Participation in Co-curricular activites. 

Participated on the Ryerson Curriculum & Career Enhancement Technology Committee working with Canada's leading executives in small, medium and large-sized retail to outline skills and competencies relevant to the fast-changing retail environment for the School of Retail Management.

Follow Jennifer on Twitter @RiverdaleMacJen or Facebook /riverdalemac.jen

Website URL: E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

As select Apple Authorized Service Providers our three neighbourhood stores in Toronto service and repair iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s and iPhone 4 in-and-out of AppleCare Warranty. 

Tips Before You Bring Your iPhone In for Service and Repair:

- Backup your photos, videos, contacts, calendars, notes, reminders and App content to your computer
- Know your Apple ID and Password
- Turn off Find My iPhone

What To Expect:

No appointment needed. Most iPhone repairs and services can be completed in a day after the initial 5 minute getting to know you and your iPhone in-take process. 1 Hour Rush Service available too at BloorWest

iPhone Services Include:

iPhone under AppleCare+
iPhone Accident under AppleCare+ $79.00 (up to two allowable accidents in two years)
iPhone Backup Service $30.00
iPhone Battery Test - Complimentary
iPhone Can't Remember My Passcode - Let Me Back In Service $30.00 (Apple ID required)
iPhone Data Recovery Service $75.00 Deposit - Sent Offsite for Evaluation
iPhone Diagnostic Test - Complimentary
iPhone OS Software Update $30.00
iPhone Part Replacement (where applicable) $30.00 Service Fee + Part
iPhone Restore Service $30.00
iPhone 15 Minute One on One $10.00

We're Open:

Monday to Saturday 10:00am to 6:00pm
Sunday 12:00pm to 5:00pm

Please call ahead to confirm our iOS Technician is in.

We're in the neighbourhood, and we'd love to help.

Tuesday, 18 December 2012 07:10

BloorWest is Open!

Your neighbourhood Apple Specialist has opened its doors in Bloor West Village at 2344 Bloor Street West! Not your typical store or 'tech' sales experience, villagers can expect a store environment that yields calm amongst the technological chaos.  

The reception and feedback from our new BloorWest neighbours has been incredible. 

"Happy to have you in the neighbourhood."

"Beautiful store, great service."

"I loved being able to have my dog with me."

"I'm very pleased that your store opened up in the Bloor West area. Also that you had inventory of the exact item I needed for a Christmas present. I wish you all the success in your new location."

It's exciting to be opening a different kind of retail experience as an independently owned and operated Apple Specialist - Canadian style. We are proud to be bringing Apple, the world's most recognized brand in technology, to the neighbourhood. Designed around a communal technology experience that is relaxed and easy to get to our Mac Enthusiasts help answer the latest "which iPad should I get my daughter, son, mom, dad, grandmother or grandfather for Christmas" alongside our in-house Apple Authorized Service Centre and entertaining Training Centre. 

BloorWest Apple Specialist 
2344 Bloor Street West
Toronto ON 
416-769-2775 Twitter @bloorwestmac Facebook /bloorwestmac

Monday to Saturday 10am to 6pm Sunday 12pm to 5pm

Monday, 19 November 2012 20:49

What's the iPad mini like? Hold one.

On demo at RiverdaleMac and BeachMac the iPad mini is the perfect size to take anywhere and you don't have to squint to enjoy it! Fits in a purse or pocket and gives you access to email, the internet, books, music, movies and photos, games, Facebook and Twitter, newspapers and so much more. With over 275,000 Apps to choose from in the App store you won't get bored. And most of all it's easy to learn how to use:)

Drop by to hold one.

Saturday, 25 February 2012 15:03

March 2012 Workshops

Intro to Mac

@ RiverdaleMac Wed Mar 7th, 2012, Two Hours, 6:15pm to 8:15pm $35.00 Register

Great for new Mac owners or anyone (using Mac OS X 10.7 Lion and Mac OS X 10.6 Snow Leopard) that would like to know more about their Mac. Topics will include desktop layout and accessibility, navigating through documents, photos, music and movies. We will also explore some of the included Apps, such as Safari, Mail, and Time Machine (Backup). Question and answer period will be available. Class Size: 8 attendees.

Part Two. Contacts, Calendars, Mac Mail and Safari

@ BeachMac Wed Mar 21st, 2012, Two Hours, 6:15pm to 8:15pm $40.00 Register
@ RiverdaleMac Thu Mar 22nd, 2012, Two Hours, 10:15am to 12:15pm $40.00 Register

Ideal for Mac owners that have already taken our Intro to Mac Workshop and are interested in a more in-depth look at Contacts, Calendars, Mac Mail and Safari and how to get the most out of these Apps individually and together with other Apps. Question and answer period will be available. Class Size: 8 attendees.

Intro to iPad

@ RiverdaleMac Sat Mar 10th, 2012, Two Hours, 10:15am to 12:15pm $35.00 Register

For Seniors @RiverdaleMac Sat Mar 17th, 2012, Two Hours, 10:15am to 12:15pm $30.00 Register

Ideal for new iPad owners (using iOS5) and those thinking about getting an iPad 2. This workshop will focus on the basic features and navigation of the iPad.  There will be focus on creating and managing an Apple ID in order to purchase and manage media and Apps.  We will also look at some of the fun features of the iPad 2, like the front and rear-facing cameras, “Find My iPad”, and FaceTime. Question and answer period will be available. Class Size: 8 attendees.

Intro to iPhoto ’11 and iMovie'11 Basics

@ BeachMac Sat Mar 24th, 2012, Two Hours, 4:00pm to 6:00pm $40.00 Register

Ideal for iPhoto ’11 and iMovie'11 users this workshop will focus on the iPhoto ’11 & iMovie'11 layout, importing and organizing your photos and videos, editing and sharing. Backup and next steps beyond iPhoto ’11 and iMovie'11 will also be discussed. Question and answer period will be available. Class Size: 8 attendees.

All Your Apples in One Basket

@ RiverdaleMac Thu Mar 29th 2012, Two Hours, 10:15 am-12:15 pm $40.00 Register

Ideal for multiple Apple device owners. Through features like iTunes automatic downloads and iCloud, this Workshop focuses on the communication and syncing of all your Apple devices using iOS5 and Mac OSX 10.7 Lion. Participants are encouraged to bring all their Apple devices that they wish to sync. Class Size. 4 attendees.

Intro to iPhone

@ RiverdaleMac Sat Mar 24th, 2012, Two Hours, 10:15am to 12:15pm $35.00 Register

Ideal for new iPhone 4 owners. This workshop will focus on the basic features and navigation of the iPhone, such as gestures and the bundled Apps. We'll also take a look at the App Store and some of the more popular Apps available and take some time to share some of our findings with each other. It is recommended to have an iPhone with you for the workshop to be able to follow along. A question & answer period will be available afterwards. Class Size. 8 attendees.

Thursday, 19 January 2012 20:28

What's New. Our Findings from CES 2012 Visit.


WOW! What a show! 2700+ exhibitors displayed across 1.6 million net square feet of exhibit space. The ultimate trade-show marathon to cover in just two days.

Apple dominated the International Consumer Electronics Show CES 2012 without even being there to present. Everyone else did it for them. Booths upon booths across three halls and some hotels featured cases, holders, stands, headphones, speaker docks, fitness & health gear, Apps and car add-ons for the iPhone, iPad, iPod touch and Macs.

iPhone cases by the truckload. Cases with Swarovski diamonds, cases made out of recycled, leather, ballistic, bamboo or child-safe materials - cases to take into the tub, shower, pool or ocean -  cases designed in New York, California, Italy, Australia (made in China/India) by brands you have heard of Body Glove and Hex and many others that you haven’t Shenzhen Oscoo Tech Co Ltd.


Headphones were also plentiful. Even the Ferrari brand through Logic 3 was onsite to debut a new headphone line next to a gorgeous Ferrari scheduled for release later this year.

It was my observation that many companies/brands are either trying to capture a piece of the Apple ecosystem or directly compete with a “me too” Apple product innovation (ultra-books, tablets, smartphones, TV, mobile OSs). It’s funny - there weren’t truckloads of cases and accessories for the HP/Lenovo ultrabooks or the Samsung Galaxy/ Blackberry smartphones/tablets on display to consider.

Ducking out of the way for a camera shot or waiting till an interview was over you could feel the international media presence throughout. Also in attendance were the people behind the design and production of the next “big thing” (from Apple too) to see what the competition was up to, distributors (including some we purchase from) and final purchasing decision makers for the giants like Apple Store, Best Buy etc. One other independent Apple Specialist from Canada was present.

The reason for this trip was to find fresh new products (that I had hoped to tweet about on the spot but bizarrely wifi access was not available freely) and make direct contact with the brands that we have come to love to feature in our stores. What stood out from the sea of clutter were companies that delivered one or two great new products (or product evolutions) and really spent time focusing on design and function.

We look forward to seeing the following great finds in our stores in the year ahead.



GoPro Be a Hero

GoPro HD Hero2

Native Union Play

Native Union “Play”

Adonit Jot Touch

Pogo Sketch Plus

Pogo Sketch Plus

Just Mobile Highway Pro

Just Mobile Highway Pro

Scosche My Trek

Maclocks iPad Rotating Security Stand

toffee folio for iPad 2

moshi luna low profile keyboard

matias SlimOne Keyboard

moshi clarus premium dual-driver earphones

SwitchEasy Melt iPhone Cases

SwitchEasy Avant-garde iPhone Cases

The Joy Factory BubbleShield

Tucano One for MacBook Air/iPad

Hex Fleet Messenger Bag with PadPort for iPad

toffee Messenger Satchel

toffee messenger satchel

Zagg invisibleSHIELD HD Screen Coverage for iPhone 4/4S

Mac Locks for MacBook Air

Let us know if you would like to be notified of their arrival. We’ll keep you posted as we get them.

Thursday, 15 December 2011 12:21

Get by with a little help from your friends.

FacebookTwitter YouTube

Get by with a little help from your friends

Photo taken by Andrew Tolson

Holiday Gadget Guide 2011

Don't carry the weight of the world on your shoulders.
Enjoy Carol's Cookies, Dark Chocolate Popped Quinoa, Benny Bully/Bark & Fitz Treats with us too.

iPads & Gadgets.


iPad2 16GB Wi-Fi $519.00
iPad 2 32GB Wi-Fi $619.00
iPad 2 64GB Wi-Fi $719.00

iPad2 16GB Wi-Fi $519.00
iPad 2 32GB Wi-Fi $619.00
iPad 2 64GB Wi-Fi $719.00

Belkin Chef & Stylus $39.99
PlugBug! $34.99
Jawbone Jambox
Jawbone JamBox $199.99
BookBook for iPad $79.99
Adonit Jot
Adonit Jot $29.99
Bamboo Stylus
Wacom Bamboo Stylus $34.99
Epson MG50 Projector $619.00
Breffo SpiderPodium $34.99
Cobra Courier
Booq Courier XS $169.00
HP Laserjet
HP LaserJet P1102W $179.00
iPods & Gadgets + iPhone.
iPod nano
iPod nano 8GB $129.00
iPod nano 16GB $149.00
iPod touch
iPod touch 8GB $199.00
iPod touch 32GB $299.00
iPod touch 64GB $399.00
iPod classic
iPod classic 160GB $249.00
BookBook for iPhone
BookBook for iPhone $64.99
mini Dock
Blue Lounge MiniDock $24.99
Griffin Helicopter
Griffin Helicopter $49.99
Breffo iPod/iPhone Podium $24.99
Blue Lounge Milo $19.99
X-Mini Capsule Speaker $29.99
mophie juice pack
mophie juice pack air $79.99
OtterBox starting at $39.99
moshi iVisor Screen Shield $24.99

Macs & Gadgets.

MacBook Air
MacBook Air 11" 64GB HD $999.00
MacBook Air 11" 128GB HD $1199.00
MacBook Pro
MacBook Pro 13" Starting at $1249.00
MacBook Pro 15" Starting at $1849.00
iMac 21" Starting at $1199.00
iMac 27" Starting at $1699.00
Apple TV
Apple TV $119.00
Bose Companion
Bose Companion 20 $299.99

Doggy Bone USB Drive
Bone USB Keys $34.99
MS OFfice
Microsoft Office 2011 3 Lic $159.00
Booq Cobra Back Pack $264.99
Dr. Dre Solo HD $249.00
Acme Union Brief
Acme Union Brief $49.99
LaCie Thunderbolt 1TB
LaCie Little Big Disk 1TB Thunderbolt $499.99
Logitech Wireless Bluetooth Headset
Logitech Wireless Bluetooth Headset $79.99


Workshops & One on Ones.

Join us for a Workshop at RiverdaleMac or BeachMac for $25.00 and learn how to use your new Mac, iPad, iPhone, iPod and Apple TV.

Gift Certificates available for Workshops and One on Ones.

Keep posted about our Upcoming Workshops online or by Facebook. More Workshops coming in January.


Myles, Lars, Alex and Andrew. Photo taken by FedEx deliverer.


Here's to the Crazy Ones.

Hereʼs to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. Theyʼre not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you canʼt do is ignore them. Because they change things. They push the human race forward. While some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do. - Apple Inc.


We wish you a very Happy Holiday :)

Jennifer, Alex, Kevin, Andrew, Jellay & Kurt, Lars, Andrew and Myles.

RiverdaleMac Mon-Sat 10-6, Sun 12-5 BeachMac Mon-Sat 10-6, Thu&Fri 10-7, Sun 12-5
We welcome Interac, Visa, MasterCard, American Express, Discover, Diners Card.

With the introduction of the iPad and drawing and writing apps like Zen Brushes and Penultimate as well as the occasional need for more precise navigation on the iPad/iPhone/iPod touch we are seeing a number of brands expand into this new market with the perfect tablet stylus. Based on your feedback here are the best styli and why.

Saturday, 04 June 2011 19:12

The Perfect Companion for your iPad 2

Logitech Keyboard Case by ZAGG for iPad 2 just arrived at RiverdaleMac & BeachMac.

With OWLE Bubo for iPhone 4 and iPod touch you get the ultimate camera lens to shoot wider stills and steady video. Easy to use, machined piece of solid aluminum that provides better stability and includes slots for a tripod.

bubo has a 37mm .45x wide-angle/macro combo lens that is awesome for doing close-ups of objects, taking crowd or landscape photos, or doing interviews. 

Visit RiverdaleMac or BeachMac for a demo. You'll be impressed.

Saturday, 02 April 2011 09:46

Refuse to be Ordinary

Add a Panda, Ninja, Penguin, Dinosaur, Spaceman, Owl or Phone USB Flash Drive to your Collection. Or collect them all.

4GB Flash Storage Drives to carry your data.

Compatible with Mac and Windows 98 to 7.

Just in time for Easter.

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